Bill & Carolyn Moon

Bill Moon, founder of the Iowa 80 Truck Stop near Walcott, Iowa, left an indelible mark on the trucking industry. He began his career with Standard Oil as a chemical salesman, stopping at every service station he passed to talk about oils and lubricants. In 1960, he helped establish NATSO, the national trade association for truckstops, and spent decades tirelessly recruiting members.

In 1965, Bill and his wife, Carolyn, moved to Walcott to manage the Iowa 80, which grew into the world’s largest truck stop. Even as his responsibilities expanded, Bill was constantly on the road, promoting Truckomat truck washes, CAT Scales, and the value of NATSO membership to operators nationwide.

Bill’s leadership extended beyond business. Twice rising through NATSO’s leadership chairs, he served as Chairman from 1990–91, where he launched the Drug Free Truckstop program that led to the creation of the NATSO Foundation. After his passing in 1992, NATSO members established a scholarship in his name, providing tuition support for industry employees and their families.

Bill’s passion for collecting antique trucks and memorabilia also inspired the Iowa 80 Trucking Museum, which opened in 2008. His family has carried on his legacy of service: Carolyn, son Will, and daughter Delia have all held leadership roles within NATSO, continuing Bill Moon’s lifelong commitment to strengthening America’s truckstop and trucking community.